Promentus

Founder & Principal

Tracey Taylor-O’Reilly, C.Dir.

Tracey Taylor-O’Reilly is a social entrepreneur and transformational leader with a record of delivering outsized growth, impact, and financial sustainability in complex, stakeholder-rich environments.

She is the founder of York University’s School of Continuing Studies, which she built from the ground up into the largest continuing education operation in North America, achieving 10x growth in five years and 11x over eight years. That growth was driven by deep market segmentation, research-driven strategy, unique program design and delivery models, and rigorous innovation processes designed to scale both impact and revenue simultaneously.

She has also served as President and CEO of a national not-for-profit organization, leading the organization through a major transformation and significant program expansion.

Tracey holds a Chartered Director designation (C.Dir.) and has been recognized as a WXN Top 100 Most Powerful Women in Canada award winner, a Gold Stevie Award winner for Women in Business, and a Women Who Rock award winner, all in 2021. She has served as President of the Canadian Association for University Continuing Education (CAUCE) and as a board member of Achēv, one of Ontario’s leading social services organizations.

She brings to every engagement two decades of executive leadership and governance expertise: the ability to see the strategic picture clearly, ask the questions others are not asking, and help leadership teams make decisions they can execute with confidence.